Wedding Fair at Holiday Inn Shepperton
Had a great day today at Shepperton Holiday Inn (Moat House to us locals!) They held their own fair with plenty of show rounds who spent a lot of time there. The exhibitors were a very select group of wedding industry professionals and all the visitors were quality leads.
It makes a change to go to a location where all the brides to be are really interested in what they are looking at and to whom they are talking.
I spoke to 99% of the brides and am sure I will be getting a very good conversion rate because they all seemed to be there for the right reasons, no tyre kickers!
It certainly helped with the sun shining all day which made the dressed rooms look very bright and airy – just what any bride would ask for, on her special day.
With each Fair I do I learn new things – this one was that the positioning of your table is absolutely paramount and to be insistent on where I am positioned in relation to where brides will enter the Fair and/or leave and who is next to me. Since flowers are my speciality, next to beautiful floral displays is a good idea!